How quality publications save money and increase
profits
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Improved Corporate
and Product Image make your product more
salable and the market more interested.
When you advertise, use your publications as an icon of quality. When your sales force makes calls, give
them top-quality demonstrations, presentations, and hand-outs that are fully
integrated with your product user interface and operating publications. When word of mouth is a sales tool, make
sure satisfied customers show others publications that rank with the best. |
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This is a job for a
professional. Call on the experience
and skill of David A. Cook and Associates. |
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Improved User
Acceptance reduces selling costs
and the cost of technical support. The
cost of a professionally-designed program of top-quality, well-researched and
carefully planned user publications can be recovered
many times over in the savings you
will realize when customers use the publications you provide, rather than
calling your technical support service. |
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Improved Discipline
and Efficiency in Product Development
saves you money on staff, supporting capital, redundant effort and false
starts, and internal communications in general. All these things add up to direct savings
as well as reduced time to market and improved product targeting. |
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Unity and Simplicity
in the Putting all these
benefits together is a job for a professional expert. When you need a consulting Publications
Specialist Right Away… |
Copyright © 2002, by
David Cook. All rights reserved.